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Channel: The Social Business

Myths and Advice to Boost Your Facebook Posts

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In the world of social media, how do you separate the good from the bad? How does Facebook separate “good” posts from “bad”?  How do businesses separate “good” consultants from hacks?  And how does anyone working in social media separate “good” advice from “bad”? There is so much advice out there about the management of […]

Consultants: How to Close a Deal and Get the Client

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In the world of consulting, there are two kinds of people: those who can close a deal, and those who end up going back to work for the Man. But why is it that some consultants–despite their knowledge, talent, and people skills–have difficulty turning coffee into a consulting gig? Where are they going wrong? If […]

Finding non-copyright photos for reuse on social media

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Finding images and photos for reuse on your blog, Facebook page, and online marketing just got a whole lot easier. If you have fumbled around image after image trying to conclude if they are copyright-restricted to highlight your latest blog, or if you are a small business that doesn’t have the marketing budget to hire […]

Daily Schedule of a Social Media Consultant

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Creating a social media consultant schedule or work-from-home agenda.

Could Facebook’s Organic Reach Become…Zero?!?

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Almost seven years ago, when I began working in social media, life was so easy: write a couple hundred characters, share it on Facebook, and *BOOM* the orders flew in like they were on some magic social media carpet ride. Then it became a bit more tricky.  You had to be creative, engaging, and post […]

5 Ways to Re-write a Blog Post and Make it Better

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From those of us who have suffered from writer’s block, you may exercise some of these remedies: exercise, talk, meditate, research, or any of these other ways to stop writer’s block. But we have another solution for you–take something that’s been written before, and find a new way to present it! Blogging is about so […]

How to Work from Home–Or Anywhere–And Still Be Productive

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Let me preface this article by saying that it is currently 5:20am on a Tuesday. The only noise I hear is the back and forth pacing of my large, fluffy dog who is hoping for an early-morning dog treat. That said, these quiet moments at home–where my creativity is only stifled by own brain’s ability […]

Is Your Online Reputation Giving the Right Impression?

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What is your online reputation saying about you? How to fix it so it's giving the right impression online.

Common Headaches for Social Media Consultants

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Have a stash of Tylenol ready if you plan on becoming a social media consultant! Yes, the job is fabulous: you get to work with a wide array of clients and industries, you make your own schedule, and you get to play on social media all day, but what is rarely discussed is the headaches […]

The Correct Way to Reach Out To a Blogger

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So, it’s Tuesday morning, and like every Tuesday morning I start off my day scanning through the dozens of emails from the night before when I come across an email with the subject line, “Love Your Blog.” So, I’m thinking, “Hey thanks! It is a good blog!” Followed by the cynical, “What do they want?” […]




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